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 Success in internet marketing
is based on an integrated strategy!
We choose a program that fits your needs based
on a competitor analysis and what you already
know you need.
For those who are
experienced in both business and
marketing, we explain below what each of these
programs include. If you are a novice, we
will provide you with a download of our latest eBook -
Internet Marketing Concepts 101.
Register to receive more information that will help you understand SEO
and SEM >>>>>
Click
here
to see the "6 Areas of Internet Marketing" that we
provide.
Click
here for "5 Steps to Price Internet Marketing and SEO"
.
CSI
INTERNET MARKETING
"After learning all that is involved with Internet Marketing, it makes sense to contract from a company
that already has the training and tools plus a focus on accountability to take care of
marketing and then
we can concentrate on our own business!" - ALL OF OUR CUSTOMERS.
Full Internet Marketing and SEO analysis with per
page SEO -
$300.00 + $75 per page |
White Belt +
Yellow Belt
Green
Belt
Blue Belt
Brown Belt
Black Belt
The Master |
PPC Campaign - one focus,
quick sales
Maintenance SEO - for the highly ranked site.
No PPC.
Basic SEO + PPC - established
business, good rank
More SEO - No PPC - for a low
ranked site,
but not new
Advanced SEO + PPC + SMM - for a new or
unlisted site
Advanced SEO + PPC + SMM - for strong competition
A Custom Designed Package |
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The
White Belt package is designed
for the company that has a focused message,
service or product and
wants to make quick sales.
Google has been creating our ads for us
for quite some time - it seems that what they do
does work. It certainly has for us.
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1) There
are options including PPC (pay per click)
and PPV (pay per view) and many venues for
deployment. The
price of this package is for ad development and
deployment in different venues, from the major
search engines to Facebook. There are many
different web sites to run your ad - your budget
will decide how far your reach will be. | |
2) The
client will provide the budget for the actual
ads. You can provide a daily and/or
monthly budget, that when depleted, the ad(s)
stop running. | |
3) There are many ways to
target an ad, so you need to work with us to
decide the target market and options. |
The
Yellow Belt package is designed for
the company that is in it for the long run.
There may be a lot of competitors but the
web site has been in operation and updated (both
the text and links to it) often
for at least 9-12 months. This
company will benefit more from having a high
rank than from any other strategy.
Statistics show that people trust an organically
ranked site more than a paid ad, especially for
service oriented businesses.
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1) We provide
both a site map
on
your site and a Google XML site map and sign you
up for Google Analytics so we can measure (and
constantly improve) our success. We
submit you to the major search engines. | |
2) We
make relevant links to your site using many
different strategies, adding pages (one for each
product or service in each area that you cover),
add domain names (again for each product/service
in each area) for relevant links, We link
you with many other sites depending on your
area, profession and relevant organizations. | |
3) We
update your site on a consistent basis for
the search engines to show them that you are
actively in business - that helps your ranking
about as much as anything else we can do.. | |
4) We
optimize your pages on a continuing basis. |
The
Green Belt package is a combination
of the White and Yellow Belt packages.
This gives us about 8 hrs/mo. (or
two hours a week)
to do everything you require. That amount
of time is good for an existing domain that has
been marketed over time, and your ranking is
close to where you want it. More weight is
on the PPC. campaigns in this package, but
frequent changes are made to your site and links
are consistently added.
The Blue Belt package includes the previous
packages but adds extra hours to provide you
with more internet marketing.
This package
works best if your domain has been in operation
and marketed for at least the last year..
This package is limited to 12 hours a month (or
3 hours a week).
We provide you with Contact Management
which includes a contact database, with
categories and download.
The
Brown Belt package includes the
White and Yellow
packages, but you can add Social Media
Marketing.
This package is limited to 16 hours a month (or
4 hours a week).
Without SMM, we can take your new site
and set up all the marketing venues you need,
including video, which is extremely important.
We have a video studio in our office, but if you
are not located in the St. Louis area, don't
despair - we can make very effective videos with
still images (see our web site video page).
With SMM - this package works best if your
domain has been in operation and marketed for at
least the last 3 to 6 months. Social Media
Marketing includes, but is not limited to
Facebook, LinkedIn and Twitter (if that is an
appropriate and useful venue for you).
Most people do not understand that Facebook and
LinkedIn have many options available for the
creative marketer. Again, the idea is to
get your name in front of as many people for as
many times as possible (without annoying them).
The best part is that for a new site, you can
start without, then add SMM later.
We also deploy blogs and articles that you write
(or you give us facts and suggestions for) in
appropriate venues to provide more links and
visibility for you.
We provide one video per month.
Monthly themes appropriate for your business are
developed and followed across all areas of
internet marketing that we have decided on with
you.
The
Black Belt package is a
combination of all forms of internet marketing
for the company that has under 10 million
competitors.
This package is effective for a new site, as
more hours are available to develop and
implement an integrated strategy across every
approach that we use to get your name out on the
internet.
With a new site, you can
start with the SMM!
We also deploy blogs and articles that you write
(or you give us facts and suggestions for)
in appropriate venues to provide more links and
visibility for you.
We provide two videos per month.
Monthly themes appropriate for your business are
developed and followed across all areas of
internet marketing that we have decided on with
you.
We provide you with Contact Management Software
with a contact database, which allows for
categories, and an editor to develop and send
out newsletter campaigns.
The
Master package
is a combination of all forms of
internet marketing for the company that has over
10 million competitors and wants to launch big!
We develop a custom package just
for you and your needs.
This package will start at $1500/mo. and go
where you need it!
Other Options:
Flash Animation -
with or without
interactive components
Video display page(s) -
allows automatic
enlargement of images on hover or mouseover.
Catalog with Search Bar -
for selection
of item, product, manufacturer, price, etc.
Shopping Cart -
to list selections with
price, FedEx shipping costs tie-in, tax, etc.
eCommerce - application of SSL for
security and interface with Authorize.net and/or
PayPal.
Video and Audio -
for your web site for
the more personal touch. Video for links.
Forms - when you need input from your
visitors.
Custom Programming -
Database interaction
and really anything you need.
Texting - we send requests for
information or order requests right to your cell
phone.
Use our Constant Shout
program where you can send out texts to your list or to ours
that has opted in
for ads for specials, discounts, open appointment times that need to be
filled, or a call to action.
Scheduling - use our Outlook style calendar
to manage your office or staff,
allow authorized users to make appointments, or just keep your own
life organized!
You should approach a new web site by:
1)
Working with a qualified Internet
Marketing Firm to do the competitor analysis to
see where the leaders in your industry are
spending their marketing dollars, and on what
keywords, to what target market. This is a
good indicator, but any IM firm will know many
areas where your name and message can be
presented. The statistics are that a
potential client needs to see your name at least
six to ten times before they recognize your
brand - and we think it's even more in today's
competitive market. Let your IM firm help
you buy the domains you need - you need one for
each product or service in every area that you
cover.
2) Having the IM firm you've chosen either
provide the design services or have them work
with your designer. Otherwise, they will
just end up redoing most of it.
3) Being prepared to provide the copy, or
text, for your pages - no one knows your business
like you do. Then the IM firm will take
that information and make it both user and
search engine friendly.
4) Letting the IM form do their job - they
will give you basic information and statistics,
but if the IM firms told everyone exactly what
they did, then everyone would try it and, since
it takes years to learn what works and what
doesn't, plus it changes often, you will be behind from the start if
you try to second guess their efforts.
5) Knowing that the length of time your
web site has been up effects the approach that
an IM firm takes.
6) Finally, if you do already own
domains, please have the registration and
hosting log ins ready for the IM firm.
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